John Moore is a physician, engineer and the Medical Director at Fitbit. He is the former CEO of Twine Health, a Cambridge based company recently acquired by Fitbit. John studied biomedical engineering and then medicine at Boston University. He left the clinical career path, determined to develop solutions to improve healthcare delivery, and earned a PhD from MIT. His research included the intersection of health psychology, learning science, and human-computer interaction, which formed the health behavior change foundation of Twine Health that is now being leveraged at Fitbit. John was recently recognized by Employee Benefits News, as one of the 2019 Digital Innovators: Transforming HR. John finds his fit with various ocean-related activities, including surfing.